Before After

The Bug Ranch Story

In the 1990s, the Crutchfield Family brought the Slug Bug Ranch to life in Conway, Texas, aiming to draw travelers toward their Longhorn Trading Post and Rattlesnake Ranch. The unique display of half-buried VW bugs quickly became a Route 66 icon, embodying the spirit of adventure for countless travelers along the historic highway.

For over 20 years, Slug Bug Ranch symbolized Route 66’s quirky charm. However, in late 2023, the removal of the original bugs cast doubt on its future, sparking concern and nostalgia among fans nationwide.

In 2024, The Big Texan Steak Ranch purchased the beloved bugs, ensuring their preservation and creating a new home where they would remain accessible to the public. In April, the Bug Ranch Association was formed, dedicated to “preserving, educating, and promoting” the Slug Bug Ranch as a cultural landmark for Route 66 and the Texas Panhandle. With the support of The Big Texan, this mission aims to keep the spirit of the ranch alive, creating cherished memories for generations to come.

Support the Ranch

Help Keep Slug Bug Ranch Rolling!

Your generous donations help us with the maintenance and upkeep of the Slug Bug Ranch. From preserving the iconic bugs to ensuring the site remains safe and accessible for all visitors, every penny you contribute goes directly to keeping this beloved attraction in top shape.

Whether you're a local supporter or a road tripper who’s stopped by to snap a photo, your support makes a world of difference. Remember, every penny counts in preserving this slice of Americana and continuing the tradition of Route 66 adventures for future generations.

Thank you for helping us keep the bugs rolling!
Donate Here!
Leave Your Mark: Sandblast Shield Campaign
Become part of Amarillo's newest attraction and purchase a highway shield etched permanently into the concrete around the ranch! It's like having your very own Hollywood Star - only better!

About your shield:

All advertisement shields are priced at $300 per space. There is a maximum of 4 lines and 42 characters (including spaces) for your shield:

Line 1 and Line 2: 10 characters
Line 3 and Line 4: 11 characters

Each shield measures 18 by 18 inches and will be sandblasted into the concrete.

Keep it fun and friendly!

The Bug Ranch Association loves creativity, but we reserve the right to refuse a shield purchase if it doesn't fit our fun and friendly vibe. Let's keep it light – no inflammatory messages, politics, religious or cultural views, harsh language, or vulgar comments. Let's make sure everyone can enjoy the magic of Slug Bug Ranch!
Get Your Shield Today!

Upcoming Events

June 8, 2025 - Bug Ranch Swap & Shop

Get ready to experience the Bug Ranch Swap & Shop, the ultimate gathering for car enthusiasts, collectors, and bargain hunters alike! Nestled along the iconic Route 66 at Amarillo’s famous Slug Bug Ranch, this event brings together a vibrant community of auto aficionados and vintage lovers.

Whether you're searching for classic parts, automotive memorabilia, retro finds, or unique collectibles, this swap meet offers something for everyone. Shop, swap, and discover rare gems while connecting with fellow gearheads and fans of the legendary Bug. Enjoy a day full of nostalgic vibes, great deals, and family-friendly fun at one of Texas' most quirky and iconic roadside attractions.

Don’t miss out on this chance to uncover treasures, haggle for hidden gems, and celebrate all things classic at the Slug Bug Ranch Swap & Shop!